Page 50 - Nazdik Brand Guidelines
P. 50

Design Elements.


           The                                                                  01. The logo


                                                                                •   Utilize approved logo versions.
           checklist.                                                           •   Verify compliance with minimum size and exclusion zone criteria.
                                                                                   Avoid placing the logo on color backgrounds without a reverse-out option.
                                                                                •

                                                                                02. Color Palette
         NAZDIK INVESTMENT PLATFORM
                                                                                Are the approved primary and secondary colors consistently applied in design materials?
           A comprehensive checklist ensures
                                                                                03. Typography
           perfection in execution.
                                                                                Is the specified font used consistently for headings, body text, and other text elements?


                                                                                04. Imagery
                                                                                •   Opt for minimal and clean imagery, aligning with either cold or warm color schemes.
                                                                                •   Reserve greyscale images for exceptional cases when color schemes are unsuitable.

                                                                                05. Print materials
                                                                                Adhere to provided grids and approved layouts for all printed materials and stationery


                                                                                06. Spacing and Layout
                                                                                Are spacing guidelines and approved layouts followed in design materials?


                                                                                07. Consistency Across Platforms
                                                                                Is the design language consistent across various digital and print platforms?


                                                                                08. Accessibility

                                                                                Have accessibility considerations, such as contrast and font size, been addressed in design materials?






         Page 50
   45   46   47   48   49   50   51   52