Page 17 - Nazdik Brand Guidelines
P. 17

Color Usages







                                                               CMYK - used primarily to produce print applications with images.
                                                               Examples - brochures, flyers, posters, etc.

                                                               RGB/HEX - REG is used for all screen-based applications.
                                                               Examples - websites, apps

                                                               Pantone / HKS- used for print with only a few colors and no images.
                                                               Examples - business cards, envelopes, etc.


                                                               The palette allows the addition of secondary colors to enrich the Nazdik visual
                                                               identity as a whole.


                                                               Lighter and darker tints (up to 20 %) of these colors are also allowed.





                                                                                                                                                                 Page 17
   12   13   14   15   16   17   18   19   20   21   22